Twitter Power at the Emmy Awards
Sunday saw the 64th Annual Primetime Emmy Awards hit America, and it didn’t fail to entertain. Jimmy Kimmel and Tracy Morgan decided to play a prank and tell audiences that Morgan had passed out on the stage.
In a bid to draw in more viewers to the awards, shown on on ABC, comedian Jimmy Kimmel told the audience already watching to tweet: "Tracy Morgan just passed out on stage the Emmys. Turn ABC on now.".Kimmel then brought on actor Tracy Morgan, known for his role on 30 Rock and Saturday Night Live. Morgan then proceeded to lie on the floor for atleast 10 minutes, even during the award for Best Writing for a Drama.
Soon enough ‘OMG Tracy Morgan’ was trending worldwide. The prank seemed to work and over 25,000 tweets were generated by Kimmel and Morgan’s plan.
So this just goes to show how quickly news can spread from TV to Social Media. Twitter really is a live forum for people to discuss what they see on their screens (TV, not computer). Next time a TV show with a big fanbase is being shown, for example Downton Abbey or Breaking Bad, have a look at what’s trending. I’d be surprised if there weren’t TV related trends happening somewhere in the world.
Mollie Goodfellow, Content Writer
@socialmediaf
wwww.socialmediafrontiers.com
(Sources: http://mashable.com/2012/09/23/emmys-tracy-morgan-25000-tweets/; http://www.cbsnews.com/8301-31749_162-57518602-10391698/emmys-2012-jimmy-kimmel-prank-makes-tracy-morgan-pass-out-on-emmy-stage/)
Twitter Power at the Emmy Awards
Reviewed by Mili and Paul
on
Monday, September 24, 2012
Rating:
Reviewed by Mili and Paul
on
Monday, September 24, 2012
Rating:
Mili and Paul
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