Social Media Promotion Of The Week
Week 1: the Nectar Daily Deal Hunt
Every Friday, the staff here at Social Media Frontiers decide which marketing campaign from the past week is the best. The innovation, success and simplicity of each promotion is taken into account. This week we have chosen Nectar's Daily Deal Hunt:
For Nectar’s ingenious treasure hunt, contestants use Google Maps to find prizes hidden in either Brighton or Birmingham. The map zooms in on a certain location every time someone tweets #dailydealhunt on Twitter, or Likes/Shares the page on Facebook. The contestants must then follow a series of clues to a Nectar icon.
The first person to click on the icon and enter their details wins. Prizes include a Sony AV System, a Piaggio Zip Scooter, a Bose DAB Radio and an iPad.
What do you think of Nectar’s treasure hunt?
Contact us on Twitter or leave your comments below.
Will Sigsworth
Follow us @SocialMediaF & @WillAtSMF
www.socialmediafrontiers.com
Every Friday, the staff here at Social Media Frontiers decide which marketing campaign from the past week is the best. The innovation, success and simplicity of each promotion is taken into account. This week we have chosen Nectar's Daily Deal Hunt:
For Nectar’s ingenious treasure hunt, contestants use Google Maps to find prizes hidden in either Brighton or Birmingham. The map zooms in on a certain location every time someone tweets #dailydealhunt on Twitter, or Likes/Shares the page on Facebook. The contestants must then follow a series of clues to a Nectar icon.
The first person to click on the icon and enter their details wins. Prizes include a Sony AV System, a Piaggio Zip Scooter, a Bose DAB Radio and an iPad.
What do you think of Nectar’s treasure hunt?
Contact us on Twitter or leave your comments below.
Will Sigsworth
Follow us @SocialMediaF & @WillAtSMF
www.socialmediafrontiers.com
Social Media Promotion Of The Week
Reviewed by Unknown
on
Friday, November 02, 2012
Rating: