Facebook Recommends Similar Pages When You Like A Timeline
When liking a new page on Facebook, the social platform will now suggest other pages you may find interesting and wish to like. These will appear underneath the cover image on a page’s Timeline.
Facebook is testing this new module so that when a user clicks Like on some pages, a box will appear under the cover photo showing ‘More Pages You May Like’. Pages of a similar category will be displayed that when hovered over will show the option to Like the page.
Similar categories such as local pages, entertainment or others will show up when liking a Page, but it doesn’t appear on all pages yet. These additions to pages are not paid placements, but Facebook chooses them due to their location, category and other pages that users Like.
Recommended pages have appeared for a long time in sidebar modules on Facebook but this new addition is the first sight of it happening on a page itself.
Seeing recommended pages on the same page can increase likelihood of a business or company being noticed and more widespread on Facebook. However, it can distract a user from further interacting with a page if they are immediately shown other pages.
Nonetheless, this addition to Facebook could be an influential step for businesses looking to make the most out of social media.
What’s your opinion on the ‘More Pages You May Like’? Do you think it will help your business?
Let us know your thoughts in the comments below or via Twitter.
Daniel Barr
Follow us @SocialMediaF & @DanielAtSMF
www.socialmediafrontiers.com
Facebook Recommends Similar Pages When You Like A Timeline
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Tuesday, January 29, 2013
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