Social Media and the 2015 General Elections
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| hull.ac.uk |
Naturally, social media is of vital importance. Just take a
look at The
Green Party’s recent boon in popularity and numbers. What’s it down to? Successful
use of social media. It’s of vital importance, especially when you try to
get a hold of the younger generation or the tech savvy who don’t even bother
going to news sites for their fill of world gossip.
So as we race ever closer to our next general election, (it's 100 days from today!) if
you’re a little unsure of your parties social media channels, let’s take a
quick look to keep you up to date. It may be a tad early, but parties who are
prepared are already pushing themselves out there. If your party isn't, maybe
it’s time to get to work for them? Or just give them a friendly poke or three.
The Conservative Party
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The Tories have sorted themselves out with all the right
social channels for now. They’ve got a Facebook, Twitter and a YouTube.
David Cameron also has his own Twitter if you fancy asking him
some questions.
Unfortunately for the Tories, they don’t seem to be really taking bold steps into social media and getting some good viral campaigns started already. Cameron’s twitter only tweets about twice a day and it’s only ever very official business. Nothing on a more personal level, which I think would work wonders for the PM.
The Labour Party
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Labour goes one up against its Tory rivals thanks to using
their very own Instagram account. They still have all the basics with a Facebook, Twitter and YouTube accounts.
But similar to Cameron, the Labour leader Ed Milliband only tweets a few times
a day if that. Poor Ed. He’s been the butt of jokes for a while on social
media. I suppose we’ll see if he can rally that into some support in the last
few months.
Ah, the Green Party. They’re currently going through one of
the best popularity spikes in the last 20 years. Not too shabby, but then again
what’s not to love with these friendly folk.
Their leader, Natalie Bennett can also be found on Twitter. However, Natalie manages to
send out an average of 23 tweets per day and replies to a fair chunk of tweets
made towards her. Now that’s not too shabby. The boys could learn a thing or
two here, engagement with the community makes you much more human and relatable.
Green Party have seen a 9.8% increase in popularity and it doesn't seem to be
slowing down.
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| mashable.com |
Nick Clegg, the Lib
Dem leader is also on Twitter.
Unfortunately however, he barely seems to manage a tweet a day and replies to a
very small amount. Time to step it up a bit.
The UK Independence Party
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The ever controversial heavily right wing party UKIP are up on
their social media channels promoting their ‘Party for the People’ campaigns.
Nigel Farage and his ‘everyday chap’ persona is up on
Twitter as well. He does tweet a solid four times a day though. There must be a
fair bit of downtime between pints shared with his opposition
in his constituency.
Though they suffered a rather painful defeat in the Scottish
independence vote, The SNP are back and swinging with a new leader and new
campaigns.
Their new leader, Nicola Sturgeon is up on Twitter as well.
Nicola is a solid tweeter, dropping about 8 tweets a day.
Nicola is a solid tweeter, dropping about 8 tweets a day.
The Party Of Wales
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| mashable.com |
The Party of Wales or Plaid Cymru is after some independence
for Wales.
Still with me after that barrage of information? Good!
So the stage is set. It’s time to get following who you want
to see have a good turnout in the elections.
Over the next few months I hope to see these parties really
embrace their social media channels and realise the potential it holds. When they do, we’ll make sure you hear about
it.
Did I forget about anyone you want to hear about? Let me know and I'll make sure to include them.
Did I forget about anyone you want to hear about? Let me know and I'll make sure to include them.
Tom has just graduated from University of East London in Creative and Professional Writing. He loves writing and he currently manages, edits and writes for this blog. His other loves include Arnold Schwarzenegger films and his dog. Follow him @TomAtSMF
Contact us on Twitter, on Facebook, or leave your comments below. To find out about social media training or management why not take a look at our website for more info http://socialmediacambridge.co.uk/.
Social Media and the 2015 General Elections
Reviewed by Unknown
on
Monday, January 26, 2015
Rating:
Reviewed by Unknown
on
Monday, January 26, 2015
Rating:
Unknown
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