Facebook Lite App Targets Users in Developing Nations
You Get A Facebook, Everyone Gets A Facebook
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| cordobatimes.com |
So why are Facebook only now bringing out an app more suitable for those with lower-end smartphones in low-bandwidth areas? The reasoning comes from a recent spike in smartphone sales in developing areas. Now that the technology is ageing, wider availability of lower-end products is becoming commonplace. According to IDC, sales of smart phones in India rose by 186% in 2013.
Facebook’s interest in growing markets is no secret. The response they've received since making an active effort to expand to India has been massive and they are likely seeking to extend that momentum further still. As of December, Facebook has 112 million monthly active users in India and around 90% of them access it on mobile devices. Roughly 52 million users access it on a daily basis. Taken in comparison to say, Africa, where there are around 52 million Facebook users across the entire continent and you start to understand the impact.
This news comes coupled with the steady trickle of information about Internet.org, Facebook’s not-for-profit initiative to spread the internet worldwide via mobile phone networks. They’re also reportedly developing drones designed to remain airborne, providing internet access from on high.
When I say drones, try to push the image of a frail, fluttering quad-copter out of your mind though, the behemoths Facebook are planning to implement will be as big as 747s, capable of staying in the air for years. Don’t expect the rate of Facebook’s global expansion to slow down any time soon.
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| mashable.com |
Callum Davies
Callum is a film school graduate who is now making a name for himself as a journalist and content writer. His vices include flat whites and 90s hip-hop. Follow him @CallumAtSMF
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Facebook Lite App Targets Users in Developing Nations
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Monday, February 02, 2015
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Reviewed by Unknown
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Monday, February 02, 2015
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