Stylinity: Moving The Selfie Forward
A Selfie A Day Keeps The Fashion Police Away
The Selfie is a powerful tool and now, it can even earn you money!
As we said goodbye to 2014, I couldn't help but wonder what
would happen to the selfie. The word selfie was used over 92 million times on
Twitter last year and I had hoped for a slow and gradual decline away from
selfies and into something else, anything else.
In 2014 alone, Ellen DeGeneres’ Oscar selfie broke the retweet
record, there was the dreadful #Selfie song by The Chainsmokers and there had even
been a few dogs taking selfies. So how could it progress any further? With the
selfie stick taking off, the world is becoming more desperate than ever to make
sure no-one is absent from a photo.
Well now, the selfie has taken an even more vain and tragic
turn for the worst. Stylinity is a new fashion app that claims: ‘Your style is
money. Share your unique style and earn rewards when people shop your look.’
The gist of this app is to take a photograph of yourself, dressed in all your
finery and then try to convince your friends to dress like you in order to make
money off them.
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It seems fairly simple to use. All you need is to scan in the
barcode of your clothing and then post it to any social media platform and
voila! You’re a walking advert for Topshop. Then if your pals buy it through you, you get a reward which can be anything from cash to "exclusive experiences." And don’t worry, Stylinity has
thought of everything: you can “take and share a better selfie with the built
in timer” and there’s even an “optional Selfie Stage accessory,” whatever that
means.
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I suppose it cuts out the middle man and the “I love your
coat, where did you get it?” sort of questions. But, I don’t think this is a
good idea; encouraging impressionable teenagers to consider themselves as
models in the making.
I don’t like accidentally wearing matching clothes with my
friends, so I wouldn't dream of doing it intentionally. Overall, I’m just grateful
that this app is only available in the US - for the moment.
Megan Herdson
Megan is a country girl who moved to the city with
some big dreams. She is studying her MA in Creative Writing whilst also
managing an American Football Team. She
loves her blog and wants nothing more than to have her words read. That and to
win the Championship, obviously. Follow her @MeganAtSMF
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Stylinity: Moving The Selfie Forward
Reviewed by Unknown
on
Friday, February 27, 2015
Rating: