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Gaming Industry Pays Tribute to Nintendo CEO Satoru Iwata

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The Nintendo social media channels won't be active today. Following the tragic passing of their CEO Satoru Iwata - one of the most beloved public figures in gaming - the company have decided to observe a commemorative silence. Outside their Tokyo HQ the flag is flying half-mast and across the gaming industry fans and other industry titans are paying their own tributes.

Iwata joined Nintendo as a member of the HAL Laboratories team in the 1980s, working on games like Earthbound and the Kirby series. In the 90s he assisted with the development of Pokémon Gold and Silver and Pokémon Stadium. He became president of Nintendo in 2002. In that position he was instrumental in reinventing Nintendo's image, changing the face of handheld gaming with the DS, which remains the best selling handheld console of all time as well as the second best selling gaming device of any kind behind the PS2.


Following his passing on Saturday from a bile duct growth, there has been an outpouring of sympathy and tributes from gaming fans and developers alike, with much of it being directed through Twitter. Rival companies like Sony and Microsoft paid their respects, as well as numerous game developers, gaming journalists, artists and voice actors.


Aaron Greenberg, the head of marketing for Xbox in the US, changed his Twitter profile image to screenshot of World 1-1 from Super Mario Bros. The black and white image shows the end of level flag at half-mast, and many other Twitter and Facebook users have also adopted the image in honour of Iwata.

Activity like this is a great indication of the kind of unity and mutual respect that guides the gaming industry. Everyone, from fans to the biggest CEOs all share a mutual understanding of what a wonderful CEO, developer and enthusiast Iwata was. Times like this really exemplify how great a place Twitter can become when people feel the need to stand together in the wake of something tragic. Satoru Iwata is survived by his wife, Kakoko, he was 55.


Callum Davies

Callum is a film school graduate who is now making a name for himself as a journalist and content writer. His vices include flat whites and 90s hip-hop. Follow him @CallumAtSMF

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Gaming Industry Pays Tribute to Nintendo CEO Satoru Iwata Reviewed by Unknown on Monday, July 13, 2015 Rating: 5
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