Women's World Cup: Back to the 1950s for Lionesses Turned Heroes
A well-meaning tweet on the official England Twitter account
sparked outrage on Monday when England’s Women’s World Cup squad returned home from Canada.
buzzfeed.com |
The England Twitter account removed the tweet less than an
hour after it was originally posted, but the damage had already been done. Some
Twitter users called attention to the fact that it reduced England’s Word Cup
side back to stereotypes. Another user missed the point and complained that the
Women’s side have been given special treatment because they are women, but others
quickly pointed out that in finishing third, Mark Sampson’s squad are the most
successful World Cup team of either gender since 1966.
@england Hopefully most, if not all return to being professional club footballers today, like their less successful male counterparts.
— Bert Swattermain (@BertSwattermain) July 6, 2015
The FA told BuzzFeed that the tweet was part of a homecoming
feature intended to reflect the many personal stories of the England squad, but
was taken out of context. An FA employee made an apology via Twitter in which
he rejected any accusation of sexism.
One Facebook commentator was baffled that the team had won
third place in the World Cup and that was the headline the FA chose. She
spelled out the problem, writing that the tweet insinuated that the England
Women’s team were first of all mothers, partners, and daughters, and not
professional athletes. A similar headline about male sports players, it should
be said, is hard to imagine. The tweet appears to conform to the notion that the
women’s profession is only secondary to the traditional role society has
constructed for them, instead of applauding their talent. Women have
historically been defined in terms of their relationship to men – as the wives and
daughters of men, and as the mothers of children – before anything else. Equally
insulting is the insinuation that women cannot be professionals and mothers,
partners, and daughters at the same time – as if they stopped being those
things because they are at work or on the pitch.
@england ??????? Do male players return to be fathers and husbands? Own goal here!
— Shaun@Dr.T (@DoctorT1992) July 6, 2015
An article about the US Women’s soccer team published on the
Guardian website on Saturday provoked a similar reaction from readers. "The pursuit
of a World Cup requires the three mothers on the US team to leave their
children with husbands and parents, seeing them but for an hour each day before
sequestering away in a secure hotel far from scraped knees and cries in the
night...Then when the World Cup comes,
the children must go." Must they?
The comment box is filled with cries of sexism. "Years of
reporting on men’s football and suddenly it’s all about mothers abandoning
their children?" asked one offended reader. "This article brought to you by the
1950s", quipped another. But a case can be made that unlike top level professional
men, their female counterparts don’t earn a salary adequate enough that they
can support their families from abroad. The winners of the Women's World Cup receive a $2m cash prize from Fifa. When the German men won the World Cup in Brazil last year, they were given $35m.
Most would agree that the FA’s tweet wasn’t intended to be
sexist, but that it reveals in both event and reaction that the construction of
gender roles is still to some degree intrinsically sexist. Yes, the Women’s World Cup team are mothers, partners, and
daughters – but they are also footballers. When the women step off the pitch,
they are still athletes – the two are not exclusive of one another.
Aaron Waterhouse
Contact us on Twitter, on Facebook, or leave your comments below. To find out about social media training or management why not take a look at our website for more info http://socialmediacambridge.co.uk/.
reuters.com |
Aaron is a recent English graduate from Durham University who is now working as a content writer intern. An enthusiastic traveller, he hopes to become a journalist and report from around the world. Follow him @AaronAtSMF
Women's World Cup: Back to the 1950s for Lionesses Turned Heroes
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Wednesday, July 08, 2015
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