Wyatt Scott Releases the Best Campaign Video of All Time
 |
| AdWeek |
The jury's out on whether or not all this stuff detracts from his message or enhances it, but the ad was likely made in this way so that it would have a substantial chance of trending heavily. In that it has succeeded. The ad has been floating around for a few months now but it's started to reel in a lot of attention. Scott enlisted student film-makers to make the ad and gave them 'quite a bit of artistic freedom'.
Scott is, perhaps unsurprisingly, an independent candidate who joined the race out of a sense of frustration for how the main parties were running things. In the ad he talks about the cost of university, the treatment of the local indigenous population and the need for social and healthcare expansion. He also fist-bumps an alien. The video has just over 1 million views, a figure which is scaling rapidly and Scott was approached for a statement about the ad by The Guardian.
When it comes to a close towards the end of October, this will have been the longest parliamentary campaign in Canadian history since the Victorian age, lasting 78 days. In the broad strokes it's already been a heated, brutal contest with many Canadian citizens becoming increasingly disillusioned with the 3 main parties, hence the increase in independent candidates, like Scott. It's probably fair to say that he's the only one to have killed a giant robot though, so he has that going for him.
Callum Davies
Callum is a film school graduate who is now making a name for himself as a journalist and content writer. His vices include flat whites and 90s hip-hop. Follow him @CallumAtSMF
Wyatt Scott Releases the Best Campaign Video of All Time
Reviewed by Unknown
on
Monday, August 17, 2015
Rating:
Reviewed by Unknown
on
Monday, August 17, 2015
Rating:
Unknown
Keeping you up to date on social media, digital marketing, apps, news & reviews. Social media, and digital marketing as a whole, are rapidly and constantly changing, adapting to new developments at an ever increasing rate. Just keeping up to date can be a nightmare. Our team of writers know their field, and keep an ear to the ground. We aim to keep you informed of all recent developments in the online world, and teach you a little something along the way. So whether you just want to stay connected, or gain some knowledge for yourself, the Social Songbird will keep on singing! More articles are posted every day so keep checking back! Join the discussion on Twitter - #SocialSongbird Or contact us directly - @SocialSongbird_
Entrepreneur, international speaker on Social Media Marketing. First one in the UK to write and speak in conferences about Twitter as a marketing tool. Consultant to Corporate Companies, Government Organizations, Marketing Managers and Business Owners.
Aspiring novelist with a passion for fantasy and crime thrillers. He hopes to one day drop that 'aspiring' prefix. He started as a writer and soon after he was made Executive Editor and Manager of the team at Social Songbird. A position he held for 5 years.
Adrienne is a passionate writer with experience in editing, content creation, and social media marketing. She’s a lover of animals, helping others improve their writing, and 2000s pop culture.
Musician, audio technician, professional tutor and a Cambridge university English student. Interested in writing, politics and obsessed with reading.
Recently graduated with a BA in English Literature from the University of Exeter, and he is about to study an MA in Journalism at the University of Sheffield. He is an aspiring journalist and novelist; in his free time he enjoys playing chess, listening to music and taking long walks through nature.
Lucy is an undergraduate BSc Politics and International Relations student at the London School of Economics and Political Science.
Anna Coopey is a 4th year UG student in Classics at the University of St Andrews in Scotland. She is a keen writer and researcher on a number of topics, varying from Modern Greek literature to revolutionary theory.
Ellie is a recent BA English Literature graduate and aspiring publisher with a passion for writing. Her favourite pastimes include reading and shopping.