Facebook Announce ‘Community Boost’ Digital Skills Training Program for the Unemployed
On November 9th Facebook proudly announced their latest PR stun humanitarian effort, dubbed ‘Community Boost’,
which will travel to 30 US cities during 2018 in an effort to “work with local
organizations to provide digital skills and training for people in need of
work, to advise entrepreneurs how to get started and to help existing local
businesses and non-profits get the most out of the internet.” The
aforementioned US cities will reportedly include Houston, St. Louis;
Albuquerque, Des Moines; and Greenville, South Carolina, among others.
In explaining the reasoning behind this initiative Facebook
cited research conducted by Morning Consult
in partnership with the US Chamber of Commerce Technology Engagement Center and
Facebook themselves, which indicates that “62% percent of US small
businesses using Facebook said having digital or social media skills is an
important factor in their hiring decisions - even more important than where a
candidate went to school.”
Additionally as much as 80% of US SMEs reportedly stated
that Facebook helps them to connect with people in their local community, and
one-in-three assert that the platform has helped them to grow their business.
According to Facebook the ‘Community Boost’ program will provide
assistance in the following areas:
- If you’re looking for a job, we’ll provide training to help you improve your digital and social media skills.
- If you’re an entrepreneur, we’ll have training programs on how to use technology to turn an idea into a business or show you ways to create a free online presence using Facebook.
- If you’re a business owner we’re going to offer ways your business can expand its digital footprint and find new customers around the corner and around the globe.
- If you’re getting online for the first time or you want to support your community, we’ll provide training on digital literacy and online safety. And we’ll also help community members use technology to bring people together, with features like Events and Groups.
Despite this however the initiative has been welcomed by
representatives of the included cities and states, with Houston Mayor Sylvester
Turner commenting, “We’re happy to welcome Facebook to Houston to boost our
residents’ digital skills and make sure our vibrant community of entrepreneurs
and small businesses gets more out of the internet. I’m glad that Facebook recognized
that one of the first five cities to benefit from this program should be
Houston, the most diverse city in the nation, the largest economic engine of
Texas and a proving ground not only for innovation in tech, energy, medicine
and space exploration but also for mom-and-pop small businesses that reflect
all the cultures of America and the globe.”
Albuquerque Mayor Richard Berry also praised the program, stating, “As
the City of Albuquerque is the second most digital city in nation, we are
excited and welcome Facebook to Albuquerque for its new community boost! This
initiative will help train our residents in developing key skills to help them
thrive in our ever evolving digital world. We look forward to working closely
with Facebook in coordinating the weeklong event to ensure Albuquerque and New
Mexico small businesses are aware and can participate to the fullest extent. We
hope this will help bring more tech skills and better job opportunities to our
wonderful community.”
Sam
is an aspiring novelist with a passion for fantasy and crime thrillers.
Currently working as Editor of Social Songbird, he hopes to one day drop that
'aspiring' prefix. Follow him @Songbird_Sam
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Facebook Announce ‘Community Boost’ Digital Skills Training Program for the Unemployed
Reviewed by Unknown
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Thursday, November 16, 2017
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Reviewed by Unknown
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Thursday, November 16, 2017
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