Celebrating World Emoji Day
Yesterday the world celebrates the rise of those cute little graphics
and their growing range of meaning and utility in an increasingly complex
world. From smartphones to social media, emoji help get the message and our
feelings across faster than ever, so join in the fun and send some today.
The emoji is one of the rising
stars of the digital era, enabling the world to communicate without language
and for people to make their feelings known with ease, to share empathy and joy
without stumbling for words. But the emoji and its ancestor the emoticon had a
modest beginning over 150-years ago with a misprint in an 1862 New York
Times.
Emoticons reappeared by design
in 1882, with Puck magazine using them to express joy, melancholy,
indifference, and astonishment, not far from their most popular uses today. But
their use was limited until the arrival of digital technology and keyboards for
all in the 1990s. They were used to express simple ideas on bulletin boards and
were formally encoded as Unicode characters so that everyone could access them
by 1993.
Which brings us to the modern
visual style we use today, as you can see in our infographic on the history and rise of the
emoji. In
Japan, NTT DoCoMo wanted an easy way to express feelings and artist Shigetaka
Kurita created a set of 176 emoji using symbols, objects, and characters.
Over the years as emoji took
off across social media, apps and messaging, the likes of Apple and Google got
onboard, adding more emoji including a broader range of emotions, different
skin colours and religious or ethnic themes to make them a truly global and
inclusive trend.
Today the emoji is a key part
of digital communication, helping young and old express themselves, and a
popular new feature in any app or social media update. Emoji have received
recognition, having made it as the Oxford Dictionary word of the year and, perhaps
less so, in the form of the Emoji Movie.
By 2017, Facebook estimated
that an average of 5-billion emoji was sent using its Messenger service daily,
and that is just the tip of the iceberg as China’s social media services, Apple
iOS users and millions of others are spreading their love for emoji.
Emoji have moved on from the
social space into business and commercial use. Medical chatbots or emotional
apps are using them to gauge sentiment or stress. They boost open rates in
emails and provide a simpler form of consumer engagement while saving space and
time they also make for happier customers and more efficient workers.
The emoji has come a long way
in a short amount of time and will be increasingly important in the years to
come as robots provide us with a sense of their well-being. They might help in
digital voting, elections and other ways as they become a key part of all our
languages.
The History of Emojis -> https://appinstitute.com/history-of-emojis/
The History of Emojis -> https://appinstitute.com/history-of-emojis/
Izaak Crook
The Head of Marketing at AppInstitute, a SaaS App Builder platform that allows anyone to create
their own iOS and Android app without writing a single line of code.
their own iOS and Android app without writing a single line of code.
Celebrating World Emoji Day
Reviewed by Mili Ponce
on
Thursday, July 18, 2019
Rating: