Web Summit 2020 Talk: Remote Work And How The Way We Use Corporate Tools Has Become More Human
I am sure you will not be surprised that between March 10 and March 25 this year, Slack’s concurrent users rose from ten million to 12.5 million, as more people were forced to work remotely during the coronavirus pandemic.
1. Companies were not just using Slack to communicate work information but they have been using it to keep an eye on the employee’s well-being, how they were doing, how they felt about working from home regarding communication with managers, goals, how they fit in the team and the company and if they felt recognised enough.
2. People have been reading the news and sharing them through Slack, so plugging into news sources, whether that's things like Twitter or the Harvard Business Review – getting information straight into their Slack instances.
What is Slack doing about all these changes?
The biggest update Slack is making to its chat app is giving employees the ability to send workers outside their organizations direct messages, or DMs. With the new feature, which will debut in early 2021, a worker at Company A can send another employee at Company B a request to chat in a direct message, as long as both of their employers are connected in some way, such as through a partnership or customer relationship.
When the person at Company A sends the DM request to the worker at Company B, a new chat will appear that’s hosted on the Slack account of Company B.
To accompany the new corporate DM feature, Slack is also debuting a feature for corporate IT managers so they can preapprove certain Slack channels to allow people from other organizations to participate in channels deemed appropriate for third-party employees to chat about work projects.
“We assume it’s someone you already know,” Yehoshua said. “We want to be careful about not allowing spam on the forum.”
Social Media, tools and technology have a balance on the good and bad it does to us as a society, but the challenges that they have faced now in pandemic times are huge and it is making them adjust, improve and take more responsibilities, not only to keep the users satisfied but because its a social responsibility what they have, you can't just say I will build a social network anymore, you need to think about the influence and how your network users affect your audience in a positive and negative way.
Mili Ponce
Follow her on:
Twitter: @MiliPonce
Instagram: @MiliPonceOfficial
Facebook: /MiliPonceOliver
Pinterest: /MiliPonce
LinkedIn: /in/MiliPonce
Reviewed by Mili Ponce
on
Thursday, December 03, 2020
Rating:
Keeping you up to date on social media, digital marketing, apps, news & reviews. Social media, and digital marketing as a whole, are rapidly and constantly changing, adapting to new developments at an ever increasing rate. Just keeping up to date can be a nightmare. Our team of writers know their field, and keep an ear to the ground. We aim to keep you informed of all recent developments in the online world, and teach you a little something along the way. So whether you just want to stay connected, or gain some knowledge for yourself, the Social Songbird will keep on singing! More articles are posted every day so keep checking back! Join the discussion on Twitter - #SocialSongbird Or contact us directly - @SocialSongbird_
Entrepreneur, international speaker on Social Media Marketing. First one in the UK to write and speak in conferences about Twitter as a marketing tool. Consultant to Corporate Companies, Government Organizations, Marketing Managers and Business Owners.
Aspiring novelist with a passion for fantasy and crime thrillers. He hopes to one day drop that 'aspiring' prefix. He started as a writer and soon after he was made Executive Editor and Manager of the team at Social Songbird. A position he held for 5 years.
Adrienne is a passionate writer with experience in editing, content creation, and social media marketing. She’s a lover of animals, helping others improve their writing, and 2000s pop culture.
Musician, audio technician, professional tutor and a Cambridge university English student. Interested in writing, politics and obsessed with reading.
Recently graduated with a BA in English Literature from the University of Exeter, and he is about to study an MA in Journalism at the University of Sheffield. He is an aspiring journalist and novelist; in his free time he enjoys playing chess, listening to music and taking long walks through nature.
Lucy is an undergraduate BSc Politics and International Relations student at the London School of Economics and Political Science.
Anna Coopey is a 4th year UG student in Classics at the University of St Andrews in Scotland. She is a keen writer and researcher on a number of topics, varying from Modern Greek literature to revolutionary theory.
Ellie is a recent BA English Literature graduate and aspiring publisher with a passion for writing. Her favourite pastimes include reading and shopping.